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GENRE OF MY PRACTICE MUSIC VIDEO

The soft, country-influenced song "July" is a sharp departure from the trap-pop she was recording just a year ago. It's not a bad change, though; "July" is a tender ballad about heartbreak that doesn't try to brag when it doesn't have to. Instead, Cyrus' smokey, pained vocals are front and center, supporting her when she needs some force.

IDEA AND NARRATIVE CONSTRUCTION

​We really wanted to go with a music video that gave off the vibe of mindfulness and finding oneself. The music video "July" was a perfect rendition of that, so thus we decided to give this song. When we shot this video, we wanted to give it a certain element in regard to human emotions, that element was "learning the art of letting go". Hence in this video that we shot you can see that as our model packs u her things and leaves at the end, thus metaphorically proves that she has accepted her fate and she is ready to let go and move on.

MOOD BOARD

SHOT LIST

LOCATION RECCE

FOOTAGE SELECTION

FINAL PRODUCT

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